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The Hobbit: Video Technology You Can Do at Home – Businessweek
Filmmaker Peter Jackson’s new installment from Middle Earth has so much sexy technology you’d think reviewers would swoon: 3D; high def; 48 frames per second. Instead, we’re hearing a big yawn. Where did The Hobbit go wrong?
Welcome to the Q Curve. Consumer technology has gotten so good that the professionals we once paid to produce something startling now have difficulty staying ahead. I call this phenomenon the Quality Curve, where the rising quality of what you can produce with the iPhone (AAPL) or Samsung (005930) in your hand, if drawn as an upward line, now often surpasses the quality of professional producers. If the excellence of what you or I create rivals that of pros, our demand for their wizardry starts to slip.
Bilbo Baggins is a case in point. Jackson, whose brilliant The Lord of the Rings series won 17 Academy Awards, decided to solve one of film’s biggest flaws with this new preinstallment about the One Ring to Rule Them All—the flickering effect we get from a film speed set 90 years ago. When movies were first produced, film stock was expensive, so the standard rate of celluloid rolling through a camera was set at 24 frames per second. This means, for every second of a movie, 24 images flash rapidly on the screen to create the illusion of motion. The pace was set not for visual smoothness, but rather to conserve film—24 frames per second was the minimally viable option that gave users an acceptable moving image while holding down film costs.
via The Hobbit: Video Technology You Can Do at Home – Businessweek.
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The science of stories: Learning how to tell a tale is the film industry’s most important skill – Features – Films – The Independent
You need only study this week’s cinema listings to know Hollywood is running out of stories. Wrath of the Titans is a sequel to a remake of a film based on a millennia-old Greek myth. Battleship is a movie adaptation of a board game. Mirror, Mirror is a version of Snow White, the fairytale first committed to celluloid by Walt Disney 75 years ago. Another big-budget take on the same story, Snow White and the Huntsman, comes out in June.
The industry is long on “re-imaginings”, but short on imagination.
The problem, explains story specialist Bobette Buster, is that studios are neglecting one of the most important – and cheapest – parts of the filmmaking process: development. “I see it on screen over and over again,” she says. “People who have a good idea but become frustrated with the story development process and eventually just say: ‘It’s good enough’. They think they can fix the problems later with marketing. Pixar is an exception: it takes apart its stories at least four or five times before putting them out and it takes the time to create a great tale, well told.”
Buster is a screenwriter, creative development producer, consultant to Disney and Pixar and professor of screenwriting at USC in Los Angeles, the world’s leading film school. She has lectured on cinematic language around the world and this month appears at the Do Lectures in Wales, where she’ll emphasise again the centrality of story. “Few people are born storytellers,” she says. “At USC a lot of students arrive thinking we should just hand them the equipment and get out of their way, but we put them through story development classes and the scales fall from their eyes: storytelling is a mentored craft and artform that has to be handed down.”
Strange Random Story Quote:
We are lonesome animals. We spend all of our life trying to be less lonesome. One of our ancient methods is to tell a story begging the listener to say-and to feel- ‘Yes, that is the way it is, or at least that is the way I feel it.’ You’re not as alone as you thought. — John Steinbeck
Related articles
- Best Shot: Snow White and… (okinawaassault.wordpress.com)
- Full Snow White and the Huntsman Trailer Has Been Released (screencrave.com)
- Movie Bucket List: Snow White and the Seven Dwarfs (cindyagoncillo.com)
- HMWYBS: “Snow White and the Seven Dwarfs” (thefilmexperience.net)
- New Featurette for Pixar’s BRAVE focuses on Princess Merinda (geektyrant.com)
- SNOW WHITE AND THE HUNTSMAN – Costume Design Featurette (geektyrant.com)
- Director Rupert Sanders Talks SNOW WHITE AND THE HUNTSMAN at WonderCon 2012 (collider.com)
Eadweard J. Muybridge – Google Doodle
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Eadweard J. Muybridge (born April 9th 1830) was an English photographer who spent much of his life in the United States. Eadweard J. Muybridge is known for his pioneering work on animal locomotion which used multiple cameras to capture motion, and his zoopraxiscope, a device for projecting motion pictures that pre-dated the flexible perforated film strip.
Eadweard J. Muybridge emigrated to the US, arriving in San Francisco in 1855, where he started a career as a publisher’s agent and bookseller. In 1866 Eadweard J. Muybridge rapidly became successful in photography, focusing principally on landscape and architectural subjects.
In 1872 a businessman and race-horse owner, had taken a position on a popularly-debated question of the day: whether all four of a horse’s hooves are off the ground at the same time during the trot. Up until this time, most paintings of horses at full gallop showed the front legs extended forward and the hind legs extended to the rear.
Music:
Kevin MacLeod – “The Chase”
Strange Random Photography Quote:
While there is perhaps a province in which the photograph can tell us nothing more than what we see with our own eyes, there is another in which it proves to us how little our eyes permit us to see. – Dorothea Lange
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- Who is Eadweard J. Muybridge? (arhg.net)
- Google Doodle Celebrates Eadweard J Muybridge’s 182nd Anniversary (itproportal.com)
- Google Doodle celebrates galloping Eadweard Muybridge (slashgear.com)
- A Muybridge homage done with stock photos (blogs.adobe.com)
- ‘The 100′ #5 – One Time. (johnclinockart.com)
- Eadweard J Muybridge’s 182nd birthday Google doodle (invitationsbyfrescoes.wordpress.com)
Inception Folder (Vimeo)

Cover of Inception
Finally, someone has come up with the explanation of the film Inception and it all takes place on your Mac desktop. Simple.
Strange Random Inception Quote:
Arthur: You. What the hell was all that?
Cobb: I have it under control.
Arthur: I’d hate to see it out of control.
Related articles
- Inception! (endtransmission001hrs.wordpress.com)
- ‘Inception’ Trailer Composer Zack Hemsey Profiled (slashfilm.com)
- Puzzling Plot Explanations – ‘Inception Folder’ Viral Video Illuminates Film’s Plot Through Folders (TrendHunter.com) (trendhunter.com)
- Inception Ending Explained (popcrunch.com)
- Inception and L.A. Noire Make One Hell of a Trailer (escapistmagazine.com)
- Inception Evening! (chris-bradley.org)
- Number 9: Inception (simonwalters.wordpress.com)
Famous Objects in Classic Movies (online game)
This one was passed on to us by a colleague who has been spending the last few days improving both her knowledge of English and classic film titles in original version! It’s a hangman-type game where you have to guess the title of a movie from an object that somehow plays an important role in it. For example, we have a very tall building and the title is two words (4 letters and 4 letters) and the first letter of each word is a “K”. Hmmm …
The films included range in time from 50 years to a few months ago and some are quite difficult if you haven’t seen the movie, but if you don’t get it the first time, you can always watch a trailer on YouTube from the links provided.
Go to http://famousobjectsfromclassicmovies.com and try your luck!
Strange Random Movie Quote:
“Strange women lying in ponds distributing swords is no basis for a system of government!” - from Monty Python and the Holy Grail (1975)
Related articles
- Cool Stuff: Web Game ‘Famous Objects From Classic Movies’ (slashfilm.com)
- Famous Objects from Classic Movies (neatorama.com)
- Silver Classics: L2L Blogazine 2011 Top 7 (#5 of 7) (linked2leadership.com)
- As Online Streaming Booms, DVDs Hear a Death Knell (empressoftheglobaluniverse.wordpress.com)
- Groucho Marx Gives Warner Bros. the Business in ‘Casablanca’ Letter (moviefone.com)
- Bad Movie Page- the “Killer Elevator” Movie – the Lift (1983) (glitternight.com)







You need only study this week’s cinema listings to know Hollywood is running out of stories. 




